Creating a Basic Marketing Strategy for Small Businesses
Creating a basic marketing strategy for your small business is a great way to kick-start your marketing efforts.
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marketing basics
Stop Wasting Money
You start chatting with someone about their business and how you can help them. You pluck up the courage to tell them the price…. And then… CRICKETS!! Any attempts to contact them are met with silence. You know that your products are appropriately priced. But you can’t help but feel that you did something wrong
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Creating Engaging Content to Improve User Engagement on Your Website
It is super important to create a website that not only looks great, but also engages your website users. Providing high quality content delivered in an easy to understand format is key to connecting with your audience. Here are some tips for creating engaging website content that will help keep your genuine website visitors interested
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Essential Website Content: Homepage Content
Here at Little Biz, we love creating something that makes your business shine. We do an amazing job on the visuals, but your words are so important too. So, how do we share great words with the world on different pages of your website? Let’s look at the content on your Homepage: Your website’s homepage
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Blooming Biz Academy by Online Social Butterfly
Have you heard of Online Social Butterfly? Sarah over at Online Social Butterfly is a Perth based business owner who lives and breathes digital marketing. She is most famous for her Canva courses and as a digital marketing coach with ASBAS, a government funded program to connect small businesses with coaches in the areas they
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How Website Analytics Can Help Your Business
Having website analytics set up on your website can provide super valuable insights into your audience, their behaviour, and their preferences. This gives you the tools to make decisions in relation to improving your website to achieve a better customer journey, and to help you achieve your business goals. Read more about the analytics we
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Why Your Customer Journey Matters in Small Business Website Design
Hey there small business owner! Are you thinking about designing a website for your biz? Before you dive in, have you considered the customer journey? It’s a pretty important aspect to keep in mind. The customer journey refers to the steps a potential customer takes when they’re checking out your products or services. By understanding
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Why Websites are Crucial for all Businesses
Websites are crucial for all businesses. A website is an important marketing pillar that each and every business should have. Think of your website as your constant megaphone telling people about what you do and who you are… 24/7. No matter what you are doing in your life, your website is live and communicating to
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Maximizing Your Website’s Potential: An Essential Guide to Effective Keyword Usage
As a web designer, I know the importance of keywords when it comes to optimizing your website for search engines. Keywords are the phrases and terms that people type into search engines when they’re looking for information online. And by using the right keywords in your website, you can help search engines understand what your
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The Essential Guide to Understanding the Customer Journey for Small Business Owners
The customer journey is a term used to describe the steps a customer takes when considering, purchasing, and using a product or service. In other words, it’s the process a potential customer goes through to learn about your business, decide whether to buy from you, and hopefully become a loyal customer. For small business owners,
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