Having website analytics set up on your website can provide super valuable insights into your audience, their behaviour, and their preferences. This gives you the tools to make decisions in relation to improving your website to achieve a better customer journey, and to help you achieve your business goals. Read more about the analytics we […]
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Hey there small business owner! Are you thinking about designing a website for your biz? Before you dive in, have you considered the customer journey? It’s a pretty important aspect to keep in mind. The customer journey refers to the steps a potential customer takes when they’re checking out your products or services. By understanding
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Websites are crucial for all businesses. A website is an important marketing pillar that each and every business should have. Think of your website as your constant megaphone telling people about what you do and who you are… 24/7. No matter what you are doing in your life, your website is live and communicating to
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The Importance of Planning Your Website Before You Start Designing: An Essential Guide for Small Business Owners Planning out your website before you start the design process is a crucial step for small business owners because it helps ensure a successful outcome. Here’s why: In short, planning your website before you start designing is an
A lead magnet is when you offer a valuable piece of content for free in exchange for a potential customer’s contact information, such as their email address. We live in a time of social media ruling most of our marketing – but what if social media were to stop tomorrow? What if you suddenly lost
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As a web designer, I know the importance of keywords when it comes to optimizing your website for search engines. Keywords are the phrases and terms that people type into search engines when they’re looking for information online. And by using the right keywords in your website, you can help search engines understand what your
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The customer journey is a term used to describe the steps a customer takes when considering, purchasing, and using a product or service. In other words, it’s the process a potential customer goes through to learn about your business, decide whether to buy from you, and hopefully become a loyal customer. For small business owners,
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You have built a new website… but that is not job done, you need to install some website analytics codes to your website so you can keep track of what is happening on your website. Having website analytics set up on your website can provide super valuable insights into your audience, their behaviour, and their
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We are talking about websites this month, and I thought it would be super handy to give you a checklist for designing a user-friendly website, so here it is! So there you are, 10 things for designing a user-friendly website. Feel free to join our discussions on our Facebook Page to let us know if
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I have recently discovered that Postly has a lifetime deal over at AppSumo. I was already looking to purchase Postly, so I was excited
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